With over 20 years of experience, Justin Franciscotty brings your company proven success in the market and the tech industry. According to Justin, Technology businesses, particularly the frequently referenced FAANG group of Facebook, Apple, Amazon, Netflix, and Google, have long captured the attention of investors. However, the events of 2023 brought those individuals to the forefront like never before. Investors were initially hesitant to invest in firms like Apple, Microsoft, and Amazon because to their high valuations, but as the pandemic struck, their innovations and core values proved to be the driving force behind the work-from-home movement and economic recovery.
"These companies were ahead of the game, and they are now well positioned to take advantage," claims Justin. "I believe that as the practice of working from home spreads, other factors will also start to take on significance. As businesses shift away from concentrating their workforces in offices, where security was simpler, cybersecurity becomes more crucial. Many businesses will have to make a significant investment. In the realm of technology, valuations are high right now, but there is still a long runway.
The shift in consumer trends, which White has also observed in the wealth management sector, has been one of the primary forces fueling the growth of digital companies. "People who would normally meet face-to-face are seeing the upward trend in virtual meetings," Justin claims. "It becomes a better service offering as people get more accustomed to it and demand it."
In a similar vein, White also has an interest in marketing. "Traditional methods have changed, and highly adaptable companies are taking advantage, but less adaptable companies are turtling to protect their market share," the author claims. "For our industry, I believe we are moving into a moment where technology is usable, but we need to transform it into a better client experience. There are other sectors of the economy in the same situation.
That idea is consistent with consumer internet buying patterns, which have impacted traditional retailers like malls but also spawning businesses like Amazon. However, even White was taken aback by how these businesses were able to maintain their pace.
According to Justin, there were several businesses that we really liked but were uncomfortable paying to own. Microsoft was a wonderful example; although some valuations were becoming rather frothy, we were able to invest when prices fell. These two excellent businesses, Microsoft and Apple, highlight the differences between the present and the dot-com bubble. We made a lot of money with Tencent and Alibaba abroad. We invested a lot of money in those businesses because we thought doing so was similar to investing in Amazon but at a higher valuation. White adds that even while technology will be remembered as the hottest industry in 2020, its appeal isn't expected to diminish.
To Sum Up
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